Tourism - A National Priority

Workshop On Macro Tourism Issues-2005

27-30 November 2005, Singapore

A Workshop For Practitioners And Decsion Makers In National Tourism

The Workshop Provides In-depth Insight Into:

1. Getting The Message Across.
2. Creating A Strong & Differentiated Branding.
3. Attracting the MICE Segment.
4. Tooling Up For MICE Marketing.
5. Harnessing International Media.
6. Utilising Tourism Statistics For Decision Making.
7. Macro Tourism Planning.
8. Optimising National Airline-NTO Partnership.
9. Effective Crisis Communications.